Apple launched the iPhone on June 29th 2007 and forever changed the way people interact with mobile phones.   The iPhone simplifies mobile data services with intuitive features like GPS mapping, support for enterprise features like Microsoft Exchange, the easy to navigate Application Store and a desktop like HTML browser. Apple sold over 7M iPhones in Q2 2008 and in the first 60 days after launch reported 60M application downloads and over $30M in application revenue. Companies should not fail to acknowledge the mobile opportunity that has been created by the iPhone